MAKE ME ROCK – CHINA TOUR
SHANGHAI 2006 – After the first Asian experience at the Made in Italy Tradeshow (2005), the staff of ContestaRockHair, headed by Alessandro and Massimo, leave for a tour in China, organized by Matrix, In order to launch the Italian brand in the local market and to introduce our style to a wider audience of Chinese hairdressing salons. The tour entitled “MAKE ME ROCK” is centered on the characterizing style of ContestaRockHair. The stage was prepared as a rock-show, with hair-stylists and models scattered across it while vibrant lighting and powerful soundtrack energized the crowd and the event ended with a unique live performance of an all-female Shanghai based rock-band.