![\"main-image-cut-the-wall-2\"](\"https:\/\/contestarockhair.com\/wp-content\/uploads\/2012\/05\/main-image-cut-the-wall-2.jpeg\")
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ROME 06.04.2012 – Salone delle Fontane<\/p>\n
On June 4, 2012 during the\u00a0 Matrix National Hair Show,\u00a0 ContestaRockHair \u00a0presented a hair performance which title is highly significant for the brand itself: “Cut The Wall”. \u00a0There is a whole world in these few words, intended as an incitement: to go out there to ” Cut the wall, knock down the barriers and mix the styles”.It is a pun stolen from the history of rock to express our hair-concept\u00a0\u00a0in a suggestive manner.<\/p>\n
Our intention in fact,was\u00a0 to connect the hair-styling world represented by the \u00a0word “Cut”, with the “Wall” torn down by the genius of Pink Floyd music in the late 70’s. The\u00a0historic band was chosen for their style, a mixture and a crossover of different\u00a0 type of music.\u00a0This\u00a0 process is exactly what happens with those\u00a0 trends, coming from the streets around the world, that ContestaRockHair reinterpreted as fashion seasonal icons.<\/p>\n
To prove that street fashion \u00a0got a “wi-fi” language, with no geographical boundaries, ContestaRockHair has created an international show with a proper “worldwide” crew, gathering back in the same city the 5 top hairstylists from Rome, Florence, New York, Miami and Shanghai. \u00a0Five guys linked by the same technique and the same style that spring from the confrontation of different experiences \u00a0lived in 5 different salons,\u00a0 allowing them to cut through the “wall” that divides their creativity from one country to another.<\/p>\n
The great news is that, in a distinctive manner, ContestaRockHair hair-stylists \u00a0performed their technique \u00a0without rock music, as they usually do, choosing this time the rhythm of an emotional and visionary monologue that accompanied the first part of the show, playing and explaining \u00a0the art of being a hairdresser as \u00a0an “unusual \u00a0job” in which “crafters work with Devil’s matter.”\u00a0The theme of the collection was inspired by the hipster movement, which was created and developed in big cities around the world and becoming soon a stylistic trend that goes beyond borders thanks to the internet , establishing global trends and styles united by a common thread : the “nostalgic” search for the past conflicting with the “mania” for the most advanced communication technologies (such as blogs, smartphones and tablets) to stay connected\u00a0 24\/7.\u00a0Middle-class white kids who emulate the lifestyle of African American jazz musicians during the ’40s, the Hipster today are young and educated inhabitants of large urban centers, who are interested in alternative culture, which is the only religion they recognize combined\u00a0 with racing bikes, skinny pants and Wayfarer sunglasses. Even at the \u00a0Salone delle Fontane in Rome,in fact,\u00a0 riding models just come up from hidden corners biking\u00a0 through the crowd wearing\u00a0 checked shirts and Ray-Ban sunglasses.<\/p>\n
Generally Hipster work in art, music and fashion, refusing the aesthetic canons of the ongoing culture. They are apparently\u00a0 scruffy and randomly dressed, but each item is actually studied in details.\u00a0They do not want to be catalogued, they want to be “unclassifiable”.\u00a0Consequently, ContestaRockHair\u00a0translated on stage this fashion mood, giving into what these “cool hunters”\u00a0 ask for\u00a0 to get the perfect hipster look: bi-chromatic tones of color strictly separated , naturals mixed with highlights deliberately left\u00a0 in roots, bleaching and lightening effects obtained without shades.\u00a0Cuts structured with layers that leave no space for asymmetric effects; a\u00a0style that mixes the indie rock with the composure of the 90s managed and decoded by ContestaRockHair over a decade of experience.<\/p>\n","protected":false},"excerpt":{"rendered":"